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Churchill Launches New Catering Brand – Radish

November 13, 2017

Churchill Services Group are delighted to announce our modern, fresh and inventive new brand for our catering business within Churchill – Radish.

new catering logo

‘Creating a stir, adding zest and serving smiles’, is our new ethos which underpins Radish’s ‘It’s All Good’ vision. Our premise is simple; a truly human brand that works from the grass roots up – championing originality and bespoke services for every customer. In doing so, Radish will stand out in the ever-changing and fast-paced catering industry. We want to be different in everything we do – not just in food creation, but also in the opportunities provided to Radish’s team members, suppliers and local communities.

The new Radish brand reflects the direction and strategy of Churchill as an organisation and is built upon a major new look which includes a new industry-leading website, innovative technology and greater engagement with all our customers.

Churchill’s catering division has been going from strength to strength – having experienced our most successful financial year ever after increasing annual turnover by almost £8 million, due to large contract wins in the higher-education and assisted-living sectors. Our acquisitions of Redcliffe Catering (2013) and Pride Catering (2015), have contributed to this success, and Radish will combine all brands under one united brand.

We’re thrilled to introduce Radish to you all. The rebrand is the catalyst for a much-improved service delivery model and customer experience. It’s not just cosmetic, it embodies the journey Churchill’s catering division has been on and the future paths we will take as Radish. Our success has been a great team effort across all companies involved, and I’m thoroughly looking forward to moving forward together as Radish.’ – Rebecca Bridgement, Managing Director – Catering, Radish.

 

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